Editing billboards from the backseat since 1991.
As an Air Force brat, I logged hundreds of hours on the road traveling to see family for the holidays. Believe me when I say that nothing was more irritating than a landscape dappled with typo-filled billboards looming outside my car window. I’d like to think that I was born to be a writer, but I’m pretty sure that years of pre-iPad, pre-DVD time in the car forced me to find entertainment in backseat copy re-writing.
Luckily, your brand can benefit from my childhood boredom. Now, I scan the social media landscape for grammar gaffes. I craft page-turning print copy and wow-worthy web copy, too.