STORYBOARDING & SCRIPTWRITING FOR A BRAND COLLAB
Shutterfly + Kris Jenner
Teamed up with a graphic designer to create and pitch several concepts and scripts for a holiday-themed collaboration with influencer/momager Kris Jenner. The campaign included tv, web, app, and radio/podcast content.
Performance: ROAS $13.11 in-platform, +70% vs Q4 Meta campaign average
6.5x above the channel benchmark of $2